Cost Per Mille (CPM)
Cost per mille is discussed in this article.
Cost Per Mille is the full form of abbreviation CPM.
Mille is french word for thousand.
Cost Per Mille
So cost per mille means cost per thousand.
As explained earlier, cost per mille is most commonly known and used as CPM.
Now there are two perspectives to understand cpm.
Cost Per Mille is the cost an advertiser has to pay to get their ad showed 1000 times.
That was from advertisers perspective.
Now from publishers perspective.
Cost Per Mille is the cost or earning that a publisher earns when an ad unit on their website is viewed 1000 times.
This is also know as cpm rate of an advertising network.
You should check out this article on cost per mille formula to find out how to calculate cpm.
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